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OEM Solutions

Unlock New Opportunities with a Proven Data Partner

DataOne works closely with automotive OEMs to help them optimize their data utilization, supporting their product strategy and sales goals. DataOne's APIs and software solutions provides OEMs with competitive insights to drive their product planning, as well as consumer-focused research and comparison solutions that engage and generate prospective buyer consideration. DataOne also works directly with OEMs to manage build data licensing for the majority of vehicles sold in the US market, helping to improve the presentation of online vehicle listings, and powering numerous other value-generating activities.

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"We are happy to partner with you to support our customers…This use case is a prime example of why we are in the data-sharing business: improving the owner experience for our customers after the initial sale."


Director, North American Vehicle Data Products, at a major OEM

PerfectFit® APIs

Vehicle buyers are becoming more ready than ever to trade in in-person assistance for performing their online research, and OEMs need to establish an all-inclusive digital presence to keep their brand at the forefront of shoppers’ minds. DatOne’s PerfectFit® APIs address all facets of the vehicle research and shopping process and can be easily integrated into any Web-based consumer experience.

  • The DataOne Research API empowers consumers to easily discover the feature sets and packages that will influence their purchase decisions.
  • The Compare API provides an intuitive opportunity to evaluate vehicles at a granular level.
  • DataOne’s Build API also enables users to configure their own vehicle as part of the vehicle shopping process, leveraging OEM-direct parts and pricing.

Each of these API tools benefits from DataOne Software’s proprietary vehicle data normalization methods, and the ability to customize the user experience to fit your strategic priorities.

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VehiclePlannerPlus & VehiclePlannerPro

VehiclePlannerPlus and VehiclePlannerPro are OEM-specific product planning cloud software tools designed to empower vehicle brands to make faster, more effective business cases for critical strategic decisions. Designed in Partnership with SBD Automotive, a premier automotive research and consulting firm, these tools leverage market data and competitive intelligence to verify ongoing narratives in the auto industry and drive impactful decisions.

VehiclePlannerPlus leverages a database of over 33,000 unique models and trims, and 2,500+ unique feature and specification fields to generate precise reporting on automotive industry market trends. VehiclePlannerPlus’ reporting captures essential facets of market intelligence including:

  • Penetration Rates, demonstrating which feature packages are the best-selling in the market.
  • The most common Fitment strategies of a given vehicle feature.
  • Availability of specific packages and options across the total vehicle market.
  • Pricing ladders for features and packages shared across vehicles and trims.
  • Specification insights that provide an in-depth description of specific vehicle features.

VehiclePlannerPro delivers VIN-based, normalized data on a quarterly basis to assist OEMs with making informed go-to-market decisions on their vehicle inventory based on trim-level sales velocity. By analyzing sales volume at the trim and option-level (including a deep dive on all the newest ADAS features), OEMS can make informed decisions on their future marketing, manufacturing, and sales strategies.

Partnership Opportunities

DataOne Software has established build data relicensing and distribution agreements with the leading OEMs in the North American market, in order to help monetize their build data for use by other sectors of the automotive industry, including dealer solutions software, service and maintenance businesses, vehicle resellers and auto insurance providers. DataOne converts OEM-specific feature descriptions into a unified, easily understood format, enabling businesses to incorporate build data more easily into their key software tools and support their own revenue growth initiatives. DataOne does not handle any data containing personally identifiable information (PII), making build data distribution much easier If you are interested in learning how DataOne can assist your OEM with developing new revenue streams through your available Build Data, you can learn more by clicking this link.

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  • Consultative Approach
  • Business-Specific Recommendations
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