64% of new and used car buyers compare different vehicle models online as part of the vehicle shopping process, according to a 2016 IHS car buyer study. In order to compete in today's market, including a vehicle comparison tool on your website is critical. This functionality does not need to be complicated or costly.
PerfectFit® Compare provides an easy way for shoppers to compare across various makes and models as well as trims within the same model. Our normalized vehicle data takes away the confusion of comparing features with unique OEM marketing names but the same or similar functionality.
Compare, though available as stand-alone product, is most powerful when combined with the other PerfectFit API Suite modules. For shoppers unsure of which vehicles to compare, the Vehicle Shopper module recommends the top matches for comparison.